CUT THROUGH THE CLUTTER

Scale Content Production with Copy that Converts

You need content that’s educational for customers and easily found wherever people are in their purchase journey. With the GPO Platform you can create a large volume of content with the data you already have, ensuring your brand is seen by customers who are searching for products and services like yours.

 

The GPO Platform helps you create quality scaled content that puts your brand front and center.



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It’s a journey, not a line.

The buyer’s journey is hardly a straight path. GPO Solutions help you create hyper-specific content that gets found during the messy middle of a customer’s journey.

People are 70% more likely to buy if they can easily find answers to their questions.

Localize Content

Unique local content for multi-location brands

Drive local traffic and ignite interest with non-duplicative, localized content. Create unique, geo-modified content for each of your products and services, plus every single storefront — and then some! Localize Content does more than create one location page for each of your stores. It publishes localized content in every state, city, and zip code you serve. This ensures two things: one, people will find you when searching locally, and two, your brand shows up for related queries on search engine results pages.

Localize Content created and hosts 53,000+ pages of localized, unique content for a quick-service restaurant with 6,000 storefronts.

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46% of all searches on Google include local intent. With 3.5 billion+ searches on Google every day, that’s a jaw-dropping 1.6 billion of them that include local intent.

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Distribute Listings

Get listed where it matters most

Manage, update, and optimize your business listings across the most popular directories, navigation apps, social networks, review sites, and voice assistants with Distribute Listings. From updating multiple listings at once to optimizing photos across storefronts, this solution supercharges your business data.

Distribute Listings helped an entertainment brand with 300 franchised locations increase its Google Business Profile search views by 53% annually.

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72% of people who did a local search visited a store within five miles.

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Amplify Content

Turn data into branded content

Go deep with your customers and your content. Amplify Content uses the data you already have to generate thousands of pages of rich content that educates customers about your products and services. With 69% of search queries containing four words or more, people are searching for specifics. Make sure your content offers tailored answers to customer queries. And make sure it’s long enough (and loads fast enough) to be found first.

Amplify Content generated 200,000+ pages of unique content for an auto tire and service brand, driving an incremental 3 million site visits per year.

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61% of consumers’ buying decisions are influenced by custom content.

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Tailor Content

Connect with customers and keep them coming back

Connect with customers and keep them coming back to your site with Tailor Content. From blog articles to web pages, meta descriptions to product descriptions, our bespoke content is designed to deliver more calls, clicks, and visits by increasing your site traffic, reducing bounce rates, and building trust.

Tailor Content drives an estimated $660,000 in monthly organic blog traffic to a national automotive repair brand.

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60% of consumers regularly read blog content and most are reading to learn something new.

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Power in numbers

1MM+

Pages of content published on the GPO Platform

30:1

Average ROI for multi-location & ecommerce brands

$2B

In attributable revenue for GPO clients

5X

More efficient at generating scaled content than freelance networks

Proven results

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