OPTIMIZE YOUR DIGITAL PRESENCE
Search Engine Optimization, Analytics, and Content Services
Show up in local search results across the globe. GPO’s search engine optimization, analytics, and content services increase calls, clicks, and store traffic for brands like yours. We provide necessary, actionable insights — allowing you to take a strategic approach and refine your digital presence.
Organic Search Consulting
Google processes approximately 40,000 searches each second. Over 45% of those lead to organic clicks, and more than 50% result in zero clicks, with only 4.42% culminating in paid clicks. Brands that master the organic search experience get more clicks, more calls, and, ultimately, more sales. Meet consumers in their moment of need with an integrated, collaborative search strategy that gives you competitive insights, on- and off-page optimization recommendations, and actionable guidance, which help your brand appear in the right place at the right time.
Analytics & Insights
Decisions are only as good as the data behind them. Ensure you’re making the right ones by letting our team of data experts help you benchmark, track, and forecast digital performance. We can improve and build on your current implementation or help you build an entirely new one that will better equip you to drive positive business change.
Content Creation
From blog articles to web pages, meta descriptions to how-to guides, our content is designed to deliver organic traffic, improve user experience, and build trust. You’ll receive a strategic search-optimized content calendar based on your brand’s messaging priorities — and deliverables that captivate your consumers’ (and search engines’) attention in your brand’s voice.
Listings Management
Most companies with a retail footprint have an accuracy rate of 80% or less accuracy for store data. GPO clients typically have 95% or higher accuracy. Being present in the local search experience matters little if your listing data is inaccurate or incomplete. That’s why GPO monitors, manages, and actively curates your listing data throughout the local search ecosystem. GPO listings management improves accuracy, visibility, and consumer engagement, so your business can capture more calls, visits, and sales opportunities