DTC brands face an uphill battle when competing with marketplaces like Amazon. Here’s a strategy to deploy: local content!
DTC brands face an uphill battle when competing with marketplaces like Amazon. Here’s a strategy to deploy: local content!
At GPO, creating an inclusive workplace is a team effort that starts with Culture Champions. This employee-led committee drives DEI initiatives at GPO.
Virtual food brands are growing — and Google has taken notice! Read the latest business profile guidelines for co-located and virtual-only food brands.
GPO has been celebrating Women’s History Month 2022 this March. Get to know our team of incredible women in tech in their own words.
Writing hundreds or thousands of product descriptions can be time-consuming and costly. Learn how GPO’s content at scale services can save you time and money.
Not seeing the conversions you want from your website? Check out your bounce rate. Learn why a high bounce rate could hurt your sales — and how to fix it ASAP.
No physical storefront? Your ghost kitchen’s digital presence matters even more! Now is the time to set up a local search strategy to boost your bottom line.
Looking to improve your brand’s conversion rate? It may be time to take a different approach. Here are 5 reasons your brand should create personalized content.
From optimizing for zero-click search to finding the best trending keyphrases, learn how to harness the latest Google trends in your content strategy with GPO.