1. Ideation
GPO aligns with client's marketing calendar, content gaps, and brand strategy. We connect the dots to match your products, services, and customers with topics that match up with your desired conversion. We use AI to spark creativity!
2. Keyphrase Research
Your professional writer matches ideas with keyphrase intent, volume, and difficulty to find the perfect match for your specific brand.
3. Content Calendar
Your professional writer builds a content calendar complete with titles, purposes, call to actions, links to include, keyphrases, and success metrics. The calendar lays the foundation for your AI prompt engineering.
4. AI-Assisted Writing
The primary area where AI is used! Your professional writer enters your brand-customized AI prompt and instructs the AI bot until they are satisfied with the result. Your writer will then sculpt and modify the article to fit your brand requirements.
5. Edit
Your professional writer edits the content for quality, accuracy, and brand relevance. Links are added, images are selected, and the piece is polished for your final review.
6. Publish + Promote
Your professional writer formats your content directly in the desired CMS and schedules for publishing. You also receive AI-assisted social media posts to coordinate with the blog topic and inspire sharing.
7. Analyze + Report
Your professional writer measures the success of the article based on the purpose outlined in the content calendar. They report on organic traffic, impressions, search features, and more -- and use these learnings to improve future content calendars and AI prompts.