Home / Blog
Blog

News, tips, trends, and insights for digital marketers.

Google Search browser open on silver MacBook Air with items on the desk around it like a cell phone and bottle and decorative toy car

6 Simple SEO Mistakes People Are Still Making in 2018

  • Organic Search

Unsure how your site’s SEO health stacks up against the competition? With GPO, we’ll help you avoid six common SEO mistakes people are still making in 2018.

Read more
man in blue dress shirt using an iPhone

Mobile SEO Prediction for 2018: Increased Reliance on Structured Data Markup

  • Organic Search

Expect an increased reliance on structured data markup, says one mobile SEO expert. How does this tie into voice search, PWAs, and more? Find out.

Read more
multiple apple devices laid out on a wooden desk with a browser open on each

Mobile SEO Prediction for 2018: Cross-Device Convergence

  • Organic Search

Cross-device convergence will be the next big trend in mobile in 2018, says one SEO expert. What does this mean for your business? Learn more, from GPO!

Read more
smartphone in hand showing apps to show the importance of web apps

Mobile SEO Prediction for 2018: More Progressive Web Apps

  • Organic Search

Where is mobile headed in 2018? You’ll see a blurring of web/app lines and an uptick in Progressive Web Apps, says one expert. Read more, from GPO!

Read more
city scene with pedestrians, taxis, and crosswalk

The 4 Most Important Local Ranking Factors in 2017

  • Local Marketing
  • Organic Search

Proximity to a searcher is important, but it’s not a ranking factor. Find out why winning in local organic search means winning in the local map pack, too.

Read more
man reading on tablet with stylus used to scroll and he is drinking coffee at a slatted wood table

Get More Local Eyes on Your Newsworthy Local Content

  • Content Marketing
  • Local Marketing

Learn about Community Updates, a new Google News section that pulls exclusively from hyperlocal sources. Could this be a new outlet for your content?

Read more
green door with chain and lock

Moving to HTTPS Presents An Awesome SEO Opportunity

  • Organic Search

Find out why migrating your site from HTTP to HTTPS is about more than website security. It also presents an often overlooked SEO opportunity, too.

Read more
womans hand with fork eating off of passed plate

Want More Online Bookings? Meet the New Google Booking Button for Businesses

  • Organic Search

Want more online reservations or appointments? Learn about “booking buttons,” a new feature in Google My Business that helps you get more of what you want.

Read more
motion blur photograph inside mall

GPO Founder Brian Rutledge to Speak at Retailing Summit 2017

  • Company News

Brian Rutledge will speak at Retailing Summit 2017 on October 12 in Dallas, TX and show brick-and-mortar retailers how to win more clicks and store visits.

Read more
Subscribe to our newsletter
Privacy Policy
  |  Copyright © 2025 GPO