Answer engine optimization helps your content get surfaced by AI tools like ChatGPT and Google AI Overviews. Here’s what AEO is and how to put it to work.
Get simple answers to tough questions about local organic search & the digital obstacles facing national multi-location brand, from GPO’s Brian Rutledge.
Founder and President of GPO Brian Rutledge was recently interviewed by Rick Tocquigny on “Life Lessons: CEO in 10,” a blog radio show with the aim of creating a nation of mentors. Brian’s interview now joins the show’s library of inspiring true stories that help listeners discover their professional passions and unlock their full potential.
From the entrepreneurial foundation he received at Texas A&M to his stint as a Los Angeles filmmaker, Brian recaps his journey into search engine optimization in just under 10 minutes. He goes on to speak about his intense passion for search engine optimization and how national, multi-location brands can increase their search presence where it matters most—in local search. He tackles tough questions like:
Whether you’re a young entrepreneur interested in starting your own digital agency, a Marketing Director for a national brand, or just want to get a feel for who we are at GPO, you’ll find that there’s a bit of wisdom in Brian’s interview for everyone. In Rick Tocquigny’s words, he’s one of the “true savants of the industry.” Listen today and connect with Brian on LinkedIn!
Answer engine optimization helps your content get surfaced by AI tools like ChatGPT and Google AI Overviews. Here’s what AEO is and how to put it to work.
Has your site traffic started to wilt? Discover what content decay is, why it happens, and how to keep your content fresh for search and AI moving forward.
June’s State of Search & AI covers why AI visibility isn’t transferable across platforms, what new research reveals about brand mentions, and more.
