Resources

Content Type

Content at Scale vs Content Velocity: Can You Have One Without the Other?

Everyone wants to know: how do I get a ton of quality content, crazy fast? Content scaling, which requires you to crank up your content velocity.

4 Reasons You Should Care About UX and UI

UX/UI influences your SERP rankings, bounce rate, and more.

Testing More Than Just Design: Why Your Marketing Strategy Needs Content Testing

Buttons don’t move hearts. From informing strategy to improving the consumer experience, here’s why you should test at the content level, too.

6 Ways Google Is Making It Really Hard for Service Area Businesses in 2023 — and What You Can Do

Service Area Businesses face unique challenges when ranking in Google Business Profiles and Google Maps. Learn why and what you can do if you manage SABs.

Watch Now | Breaking Down THE Buzzword of 2023: AI Content

Is AI content any good? How exactly does AI content for businesses work? Do AI copywriting tools plagiarize content that’s online? Your questions and more are answered in Breaking Down the Buzzword of 2023: AI Content, presented by GPO’s Director of Operations, Haley Collins.

Why Impressions Matter (Even When Clicks and Search Demand Drop)

When demand drops and clicks are in short supply, look to your site’s impressions for a more comprehensive outlook. Learn more about what impressions are and why they matter.

[Webinar] Breaking Down THE Buzzword of 2023: AI Content

AI copywriting seems to be all the rage, but are these tools worth the hype? We break down what these tools can do for marketers — and where they’re lacking.

GPO Winter Mixology Class Recipes

GPO rung in the new year with a mixology class featuring winter cocktails and mocktails! This recipe list features our favorite drinks from the event.

5 Content Marketing Strategies When Search Demand Drops

Low search demand impacts every brand at some point — but you can turn things around. Here are 5 content marketing strategies to try when search demand drops.

Lessons Learned at Content Marketing World

Content Marketing World shares the latest trends and insights in content marketing. Learn our biggest takeaways from the conference this year!

When (and How Often) You Should Create Blog Content Calendars

Content calendars serve as the basis of your content marketing strategy framework. Use this guide to determine when (and how often) to create blog content calendars.

Create Unique Content for Franchises | Content Marketing World 2022

Power in numbers

1MM+

Pages of content published on the GPO Platform

30:1

Average ROI for multi-location & ecommerce brands

$2B

In attributable revenue for GPO clients

5X

More efficient at generating scaled content than freelance networks

Proven results

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Resources

Our Solutions get proven results and create an optimal customer experience.

Content Type

Category

Content at Scale vs Content Velocity: Can You Have One Without the Other?

4 Reasons You Should Care About UX and UI

Testing More Than Just Design: Why Your Marketing Strategy Needs Content Testing

6 Ways Google Is Making It Really Hard for Service Area Businesses in 2023 — and What You Can Do

Watch Now | Breaking Down THE Buzzword of 2023: AI Content

Why Impressions Matter (Even When Clicks and Search Demand Drop)

[Webinar] Breaking Down THE Buzzword of 2023: AI Content

GPO Winter Mixology Class Recipes

5 Content Marketing Strategies When Search Demand Drops

Lessons Learned at Content Marketing World

When (and How Often) You Should Create Blog Content Calendars

Create Unique Content for Franchises | Content Marketing World 2022

Power in numbers

1MM+

30:1

$2B

5X

Proven results

Resources

Our Solutions get proven results and create an optimal customer experience.

Content Type

Category

Content at Scale vs Content Velocity: Can You Have One Without the Other?

4 Reasons You Should Care About UX and UI

Testing More Than Just Design: Why Your Marketing Strategy Needs Content Testing

6 Ways Google Is Making It Really Hard for Service Area Businesses in 2023 — and What You Can Do

Watch Now | Breaking Down THE Buzzword of 2023: AI Content

Why Impressions Matter (Even When Clicks and Search Demand Drop)

[Webinar] Breaking Down THE Buzzword of 2023: AI Content

GPO Winter Mixology Class Recipes

5 Content Marketing Strategies When Search Demand Drops

Lessons Learned at Content Marketing World

When (and How Often) You Should Create Blog Content Calendars

Create Unique Content for Franchises | Content Marketing World 2022

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Power in numbers

1MM+

30:1

$2B

5X

Proven results