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Digital Advertising

Spend your advertising dollars in relevant ways that resonate with local consumers. GPO offers paid media placement across an extensive network of online destinations and social networks, as well as paid search campaign management, strategy, and high conversion landing pages.

Paid search advertising is powerful. It brings immediate, qualified traffic to your website from search engines and is an exceptional marketing tactic when paired with a strategic SEO plan. Together, these programs can drive new customer transactions and help you maintain a number one position for your core brand terms.
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Our Pay-Per-Click Process

The GPO team actively monitors and adapts your paid search program on a daily and weekly basis to achieve the agreed upon goals.

  1. Campaign Setup. Our team will begin by establishing campaigns on all major search engines, recommending keyword and matching strategy, and build a campaign structure.
  2. Campaign Maintenance. Your campaign maintenance includes daily reviews of campaign budget allocations, key performance metrics, and high index keywords. Our weekly campaign reports mean you’re never out of the loop.
  3. Campaign Optimization. We’re always watching, always optimizing. Our team performs monthly keyword, ad, and budget optimizations, monthly KPI reports, and quarterly competitive reviews.Some optimizations may be simple tweaks that get implemented on the fly and others could be much larger like expanding keyword coverage into new areas, testing new landing pages, or adding new conquesting campaigns to create brand presence where it doesn’t exist today.

More Paid Search Services

GPO offers additional paid search services to meet you at your point of need.

  • Product Listing Ads
  • Search Remarketing Ads
  • Google Maps/Express
  • Google Display Network
  • YouTube Ads
  • Yahoo Native Ads
Want to see how you can get more calls, clicks, and visit with the best paid search campaign? Let’s talk. Request a free audit of your existing PPC campaigns today.
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