Listings Management
Being present during the search experience, especially when you have physical locations, is critically important if you want to win the transaction. This can't happen without accurate, well-maintained location information.
Being present during the search experience, especially when you have physical locations, is critically important if you want to win the transaction. This can't happen without accurate, well-maintained location information.
Most companies with a retail footprint have an 80% or less accuracy rate for store data. GPO clients typically have 95% or higher accuracy. Better location data means more store traffic and sales opportunities.
We monitor, manage, and actively curate your listing data throughout the local search ecosystem to improve accuracy, visibility, and consumer engagement.
Partner with GPO and you’ll work with a dedicated partner who has specialized experience in location data management and distribution. We also provide education to field teams to discuss opportunities and the search program, and to explain the importance of GMB listings and reviews. When applicable, we offer regional managers with reporting tools that allow them to drill down performance data by region, state, city, zip, or even at the store level to share with the local team.