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Digital Marketing Services

Do you show up where you want to be in Maps, Google, or AI results? GPO clients do. GPO’s search engine optimization, paid search, listing management, analytics, and content services get you where you want to be to increase calls, clicks, and store traffic. We provide necessary, actionable insights — allowing you to take a strategic approach and refine your digital presence.

The Foundation: Analytics

Decisions are only as good as the data behind them. Ensure you’re making the right ones by letting our team of data experts help you benchmark, track, and forecast digital performance. We can improve and build on your current implementation or help you build an entirely new one that will better equip you to drive positive business change.

Organic Search

Google processes approximately 40,000 searches each second. Over 45% of those lead to organic clicks, and more than 50% result in zero clicks, with only 4.42% culminating in paid clicks.

Brands mastering the organic search experience get more clicks, more calls, and sales. Meet consumers in their moment of need with an integrated, collaborative search strategy that gives you competitive insights, optimization recommendations, and actionable guidance to help your brand appear in Google, voice search, Maps, and even AI search results.

Paid Search

Bid on specific keywords to place your brand at the forefront of potential customers actively seeking what you offer.

Paid search allows you to reach your target audience precisely when they are searching. Even if users don’t click on your ad, paid search increases your brand visibility. This exposure contributes to brand recognition and helps build credibility over time.

Paid search goes hand in hand with organic search. While you work on improving your organic rankings through SEO, PPC provides a competitive edge and drive traffic in the interim.

Analytics

Decisions are only as good as the data behind them. Ensure you’re making the right ones by letting our team of data experts help you benchmark, track, and forecast digital performance. We can improve and build on your current implementation or help you build an entirely new one that will better equip you to drive positive business change.

Listings Management

Manage, build, and maintain your most robust, accurate store profiles across directories such as Google Maps, Apple Maps, and Waze. GPO monitors, manages, and actively curates your listing data throughout the local search ecosystem to earn you more local customers.

GPO Listings Management improves accuracy, visibility, and consumer engagement, so your business capture more calls, visits, and sales opportunities. Our people are in the local weeds with you, actively answering customer Q&A, responding to reviews, and publishing Google Posts. 

Marketing Content

Enhance your online presence with our full suite of content planning and development services. We design 3-12 month content calendars that align your marketing calendar with the concepts and terms people actually search for online. Your website copy, blog posts, or product descriptions are written by published, professional writers and crafted specifically for your audience and brand. 

Let's Enhance Your Digital Presence

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